the f irst shopping tool built exclusively for small businesses

Connecting over 211K passionate small business shoppers with unique brands and boutiques (like yours!)

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redirected to small businesses
goodbuy shoppers

the small business override to mega-retailers

Show up on top of *them*.... and more!
goodbuy business benefits

Boost Sales

goodbuy reveals your products at the moment customers are ready to purchase

Get Noticed

stop competing with mega-retailer marketing budgets and start showing up on top of their results instead

Scale Your Acquisition

show up for 211K+ passionate small business shoppers

We only make money when you do!


$0 set-up fees
$0 product click fees
$0 selling fees
$0 monthly subscription fees
Only 10% of each sale you make via goodbuy.
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This simple tool could create impact for thousands of small businesses.

Toast, available on goodbuy

Totally free to install and use

Only 10% of each sale made through goodbuy. We only make money when you do.

you made a goodbuy!
Feels good, doesn’t it?

Keep doing whamakes you, you

Say goodbye to conformity, and hello to radical individuality. goodbuy shows off your products and sends customers directly to your website.

Easy to start, even easier to get noticed

In just 5 minutes of set-up, goodbuy seamlessly integrates with your Shopify store to reveal your products to goodbuy shoppers in real time!

Meet shoppers who share your values

Small business is just the beginning. goodbuy connects 25k passionate shoppers who want to shop the values that matter most to them (and to you). Match, made!

and more
small business
LGBTQIA+ owned

you’re in good company

“Every small business owner wants the same thing: to make what you love and find others that love what you make. my business is all about sustainability and a human touch, so I'm thrilled goodbuy puts us in front of shoppers with the same values.”

Lindsay, Founder of

“goodbuy is committed to building authentic relationships with small business owners with the goal of helping small businesses grow and thrive. Above all, goodbuy has connected us to customers who love what we're building! We're excited to be part of this amazing community.”

Sheena, Co-Founder of

“Small businesses have so much to offer but are often overlooked in favor of mega-corporations and big box stores without a real chance to compete. goodbuy is a game-changer — singing your small business praises even when you aren't around. It's the ultimate marketing and sales tool that every small business should utilize.”

Brittany, Founder of

“We love goodbuy. It allows small businesses like ours to grow and get recognized in ways we wouldn't have received elsewhere. We're so grateful to be part of this community.”

Melody, Co-Founder of

“As a small business, it's easy to get lost in the overcrowded e-comm space. Enter: the magic of goodbuy. Being part of a values-driven community that connects customers to us is priceless. We've seen our community connection increase and have had the most amazing customer support from the goodbuy team. 10/10 would recommend!”

Megan, Founder of

have some questions?

Who can join goodbuy?
How much does goodbuy cost? / How does goodbuy make money?
How do I get my products to show up on goodbuy?
Once I’ve installed the goodbuy app for Shopify, where will my small business and products show up?
What are “store tags” and how can I add them to my small business profile on goodbuy?
My store isn’t on Shopify, can I still join goodbuy?